August 16, 2021
With the upcoming deprecation of third-party cookies in Google Chrome and the shift to the cookieless world, advertisers and publishers alike are wondering what’s next. Is […]
Research studies
Fragmentation vs. Consolidation
Effects in the Programmatic Technology Ecosystem
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August 16, 2021
With the upcoming deprecation of third-party cookies in Google Chrome and the shift to the cookieless world, advertisers and publishers alike are wondering what’s next. Is […]
August 26, 2021
Discover how programmatic is the engine powering the boom in CTV ad spend in this recap of our recent webinar. Moderated by BidSwitch Director of Client […]
September 10, 2021
No matter where you sit in the programmatic landscape, with CTV ad spend set to soar higher than $25 billion by 2025, there’s never been a […]
November 9, 2021
In this edition of our Supply-Side Spotlight series, we spend some time with GumGum, a contextual intelligence company which makes it possible for advertisers to discover […]
November 15, 2021
In this BidSwitch Partner Q&A, we’re chatting with Jonathan Harrop, Vice President of Global Marketing & Communications at AdColony, to discuss the industry-wide impact of the […]
January 12, 2022
In this edition of our Supply-Side Spotlight series, we’re talking with LoopMe, a leading outcomes-based advertising platform with a keen focus on attribution, Artificial Intelligence and […]