Efficient solutions for managing programmatic demand
For SSP's
A vast portfolio of technology and infrastructure-level solutions_
BidSwitch empowers SSP Partners with a portfolio of technology and infrastructure-level solutions that enable managing and selling your programmatic inventory on a massive, global scale.
Benefits
Easily access
new partners
and services_
BidSwitch represents a massively scaled global technology infrastructure that serves to aggregate global inventory access.
Centralized Fraud and Transparency tools
- Free Fraud Detection on all web and In-app traffic.
Centralized blacklists to block IP addresses, fake sites, creatives & resellers.
Ads.txt blocking and suppression tools for demand.
GDPR implementation controls for Demand partners.
Cost Efficiencies and Significant Savings
- Bidstream optimization services that significantly reduce volumes of ‘unwanted’ bidsteam traffic resulting in major datacenter and hosting cost savings for both SSP and DSP partners.
Bid shading tools to optimize bidding for 1st Price auctions generating savings of ~20% on Media spend for our DSP partners. Greater Control
- Increased speed to market. Reduced engineering and infrastructure costs. More efficient and consolidated processing of bid distribution. Optimized bidstream filtering and trafficking.
Free fraud filtering and quality control
- Flexible & transparent fee structures. Reporting, Insights and troubleshooting tools. Unique access to demand and monetization channels and partners that are exclusively available via BidSwitch.
